kristin eberth
i help tech founders dial in their brand and narrative

Hey, I’m Kristin. I have a deep background leading and driving major growth at early stage startups.
Now I run a small studio called Nocturnal People.
I focus on narrative + positioning strategy for founders and technical teams.
I have a strong aesthetic sensibility, I’m numerate and technical, and I love translating your deep-in-the-weeds product story into something smart people will care about.
I’m also building a perfume app for collectors, and writing a bunch on substack (who isn’t?).
work with me
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elsewhere:
autotelica, my personal substack
animalic, my perfume substack
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